IMAODBC 2016: And the winner is…

The Best Presentation Award of the International Marketing and Output Database Conference IMAODBC 2016 in Gozd Martuljek, Slovenia goes to Susanne Hagenkort-Rieger and her team from DESTATIS (Statistisches Bundesamt, Germany).

In her presentation Susanne highlighted the importance of web search statistics  and why intuition when emphasizing selected statistical data is often not sufficient. To achieve relevance and accessibility of most popular statistical data we should not ignore what the web search data say.

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Presentation is available at the IMAODBC 2016 website…

A few facts about IMAODBC 2016 as presented in the second best presentation by Corey Jenkins, USDA – Foreign Agricultural Service, U.S.A.:

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IMAODBC 2013: And the winner is …

The Best-Presentation Award of the International Marketing and Output Database Conference IMAODBC 2013 in Neuchâtel/Switzerland goes to Ilka Willand from the  German Federal Statistical Office destatis.

Ilka presented the reputation analysis 2013 of destatis which aims at getting information about  target groups for statistical information – also the ones not reached (yet).

Target Groups

There’s a new target group approach:

2013-09-28_Willand-targetgroupsFirst results (more to come later)

First results of the not yet finished survey show how these groups search statistical information and how they want to access this information (green: preferred behaviour, red: not preferred behaviour).
Interesting: In Germany social media are considered to be for private use only, not for accessing official statistics .. :

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2013-09-28_Willand-firstresukts03Here is the full presentation (link)

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IMAODBC 2010: And the winner is . . .

The Bo Sundgren Award of the International Marketing and Output Database Conference IMAODBC 2010 in Vilnius goes to Vincenzo Patruno from Statistics Italy ISTAT. In his presentation about Data Sharing Vincenzo Patruno demonstrates the use of widgets for the dissemination of statistical informations. Widgets are small pieces of code which can be embedded in a website and interact with an application, i.e. a database. Once embedded the information they provide is always updated automatically whenever the application itself is updated.
See some examples on Vincenzos Blogespecially the post How to Share a whole application on the Web. The small table with figures for Rome on the right hand-column of his blog is such a widget.