I recently made a test in Swivel. I put a very small part of the international data on the Swiss Statistics Website into a graphic in Swivel and made the source available with a link to the Swiss website. Uploading the data (on divorces in several countries) was very easy. The graphic looked very simple and clear. Link:http://www.swivel.com/graphs/show/8319443
And then I waited for what would happen: Comments, visits on the Swiss Statistics Website?
No the first thing was that the Swivel people put these data on the Swivel Homepage, in the Spotlight! And they put also a new titel …
In a comment MikeC then asked for data on marriages in the chosen countries. I made an upload of these data too, and Marc – much more experienced in Swiveling than I – put them together with the divorces and was very pleased with these interesting informations.
Conclusion: Official Statistics have an immense potential to spread data to much more people. …. And there are big players thinking so, too -> see Alf’s post